A place like no other near Atlantic City in New Jersey
Steel Pier stretches nearly 1,000 feet into the Atlantic Ocean from the Atlantic City Boardwalk, making it one of the most recognizable amusement destinations on the Jersey Shore. Since its opening in 1898, the pier has been a cornerstone of Atlantic City’s identity as a resort destination, drawing families and thrill-seekers with its combination of ocean views, carnival rides, and classic boardwalk entertainment.
The pier was originally built in 1898 as a venue for horse shows, automobile displays, and aerial acts, quickly becoming known as the “World’s Largest Amusement Pier.” For decades it hosted the most famous entertainers in America, from vaudeville acts to high-wire performers, earning the nickname “The Showplace of the Nation.” The original steel pier structure survived for more than 40 years before fire damaged it in 1944, leading to partial rebuilding and continued operation through the mid-20th century.
The iconic Steel Pier Ferris wheel became the pier’s defining symbol when it was installed in 1931. Known as “The Wheel,” this massive ride offered unparalleled views of the Atlantic coastline and the city skyline, becoming so associated with Atlantic City that it appeared on countless postcards and photographs documenting the resort era. The original wheel operated for nearly 50 years before being retired.
A catastrophic fire in 1978 destroyed much of the original pier, and while the structure was rebuilt and continued operating into the 1990s, it eventually closed in 2000 amid broader declines in Atlantic City’s tourism economy. After sitting dormant for more than a decade, the pier was demolished and rebuilt, reopening in 2011 as a modern amusement complex under new ownership while still honoring its historic legacy.
Today’s Steel Pier features more than 100 rides and attractions spread across four levels, catering to visitors of all ages. The centerpiece is the 227-foot “The Wheel” — a modern iteration of the classic Ferris wheel — which remains the most photographed attraction on the pier and provides sweeping panoramic views stretching 30 miles on clear days. Younger visitors gravitate toward the carousel, bumper cars, and arcade, while adventure seekers board the Theodorus — a 155-foot double-helix spinning ride — or test their nerves on the Drop Zone thrill ride that lifts passengers 150 feet before releasing them into free fall.
The pier connects directly to the Atlantic City Boardwalk, making it easy to combine a visit with other waterfront attractions along the resort strip. Visitors can watch the sunset over the ocean from the pier’s end, enjoy live entertainment at the outdoor stage, or grab food at one of the several dining options ranging from classic boardwalk fare like funnel cake and pretzels to full-service restaurants serving seafood and American cuisine.
The pier is open year-round, though hours vary seasonally. Summer brings peak operation with extended hours and the most vibrant atmosphere, while winter visits offer a quieter experience with reduced hours and a more intimate feel on the often-windy pier deck. Admission to the pier is free, though individual ride tickets or unlimited wristband passes are available for purchase at the pier entrance or online in advance.